Historien bak Orient
historien bak orient
orient
From the beginning, we have pursued a single mission: To offer high-quality, attainable timepieces with enduring style. Our heritage is rooted in craftsmanship, reliability, precision and beauty that stand the test of time.
japansk luksus siden 1951
ORIENT SIN UNIKE HISTORIE.
1950-1964
1950 New ORIENT
ORIENT was launched on July 13, 1950 renting the former Toyo Tokei Co., Ltd. Hino factory, and began the production of wristwatches right away that year.
1958 ROYAL ORIENT
1961 Development of automatic movement
1964 Grand Prix 100
1964 Calendar Auto ORIENT
1964 Flash
1967-1971
1967 Fineness
The Fineness automatic day-date watch was one of the slimmest automatic Japanese-made watches created between 1967 to 1974, during a period of thin dress watch popularity. It had thinner movement than other ORIENT watch models, including using miniaturized parts and minimized space between gears, and used a single-piece case construction with no separate case back.
1969 World Diver
1969 KING DIVER 1000
1970 Chrono Ace Jaguar Focus
1971 Launch of 46 Series Movement
1976
1976 Multi Year Calendar
One of the most popular ORIENT watches ever created is the Multi Year Calendar, produced in 1976. The unique calendar function shows days 1 to 31, with only one crown adjustment needed per month.
1976 Touchtron
1991-1997
1991 Mon Bijou
The ORIENT Mon Bijou is a Skeleton watch with mechanical movement displayed within a beautiful, transparent case, and each individual part is manually polished—which made for a limited production volume and would normally be priced higher. However, the Mon Bijou remains an attainable ORIENT model, making it as true to our brand mission now as it was when it was created in 1991.
1996 Movement with power reserve
1997 M-Force
2004-2014
2004 Revival of ROYAL ORIENT
The first ROYAL ORIENT was produced in 1959. Our first waterproof model had a very thin case. In 2004, the revival model was launched. It featured our newest and finest movement at the time, and was positioned as the most “Royal” of all ORIENT watches.
2004 Mecha Trenics
2014 ROYAL ORIENT Retrograde